Italy (It&ly) Colorly 2020/Optimus

Please note that this range is in transition from 2020 to Optimus so you may receive the Optimus packaging. Please check with us if you specifically want the 2020 range so we can check if still available.

COLORLY 2020 incorporates the most advanced “next generation” pure pigments supported by natural Melanin (nature’s natural pigment) on-target accuracy and tonal balance and maximum colour longevity. This means deeper penetration, consistent color undertones, incomparable tonal balance and intensity throughout the entire hair shaft and color that does not fade to unsightly “off-tones”. 

• 100% Gray Coverage at any level
• Easy to Formulate and mix
• Unparalleled Condition, Shine and Manageability
• Always on Target with tonal and intensity accuracy
• Available in 2 fl. oz. (60 ml) tubes